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Сообщения за август, 2021

Mobile App SEO vs ASO: Does My App Need a Website?

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  Everyone should realize that developing the application is only a small element of a much larger process. To put your app on the fast track to success, you'll need to develop a comprehensive marketing strategy and begin putting it into action even before it's released. One of the first questions you'll have to answer is if your app needs a website and, if so, how to promote it effectively. The website or landing page for your mobile app is an important marketing tool that will help drive traffic to your app. App store traffic isn't enough; you'll need a strategy that discovers potential customers wherever they are. A mobile app website offers a number of benefits that will put you ahead of your competitors that do not have a website or landing page, including: * the ability to publish thematic content on your mobile app website’s blog * the app description length on both the iOS App Store and Google Play is limited to only 4,000 characters ASO is a series of optim